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SAMSUNG AI. The NEXT BIG THING IS YOU.
We all know how cool and powerful (and scary) AI can be. But this piece goes back to the basis of what a phone is supposed to do, which is communication. And this time that communication can go farther than ever before, it goes way beyond our everyday bubble. It’s a nice mix of traditional and visual storytelling that not only demonstrate the features and power of a phone, and while this is based on AI, it’s in essence a very human story that portraits technology at the service and benefit of us humans and not just technology for the sake of it.